From the innovators of the smoothing industry. Keratin Complex^® helps you achieve stronger, healthier hair with our line of keratin treatments, professional hair color, and salon-quality hair care products.

L’ANZA uses the latest technology available to deliver the strongest, healthiest hair. While many haircare lines claim they repair the hair, L’ANZA is the only brand able to heal the hair. Through the Keratin Healing System, Triple UV protection, Nano Science 10² delivery, sulfate-free and sodium chloride-free Shampoos, and the Flower Shield Complex, L’ANZA Heals, Seals and Protects all types of hair, delivering maximum shine and color that lasts!

R+Co is about an experience. The packaging and fragrances were designed to enhance that experience and evoke a feeling, place, style or attitude. You’ll know just by looking at a bottle or tube what a product is meant to do, and the subtle yet sophisticated fragrances—meant for both men and women—are as individual as the members of our collective. R+Co works to reduce the amount of physical material used in packaging by eliminating unnecessary components. A large majority of the retail packaging can be recycled; check with your local recycling center.

Saphira a female founder and CEO, has a mission to empower, heal and give back by way of beauty. Saphira is a salon professional healing hair care line infused with 26 minerals. The Saphira philosophy believes that each person has her/his own unique “minerals” or beautiful qualities.

Find the Minerals in You.

Biolage R.A.W. is Real. Authentic. Wholesome. This powerful haircare regimen gives you the power to create the hair you’ve always dreamed of – while being good for you and good for the environment. Biolage R.A.W. is a range of feel-good, look-good, do-good hair care. This 70-100% natural-origin haircare range provides a unique sensorial experience combined with true professional results. So live Real. Authentic. Wholesome. #LiveRAW

The first professional haircare brand to bring the science of progressive plant stem cells to haircare, to help prevent the appearance of hair fall and aging hair even before the symptoms start. With a scientifically tested system of active ingredients, including Egyptian Blue Lily – cultivated for its anti-aging and skin balancing properties and Redensyl® – which may reduce the appearance of hair fall by up to 17%*; the éprouvage regimen results in a healthier scalp and thicker, fuller hair.

Vibrant Haircolor You Can Trust

Vibrant haircolor available in an extensive palette of trendy shades. Also with a Color Eraser that allows you to remove previous color to change up your look! Available in semi, demi, and permanent option.

Redken Chromatics Haircolor

1. 2X FORTIFIED HAIR
Breakthrough formula features protein extracts that penetrate deep into every strand, leaving hair 2X fortified vs. uncolored hair.

2. ZERO AMMONIA, ZERO ODOR
Say goodbye to that typical salon haircolor smell. The revolutionary Zero Ammonia formula means no odor, no discomfort—just amazing color.

3. 100% COVERAGE
Your stylist can cover gray flawlessly while leaving hair shiny, conditioned and fortified.

4. MULTI-DIMENSIONAL, 4D COLOR RESULTS
Hair is infused with long-lasting color that’s radiant and multi-dimensional—never dull or flat.

5. UNLIMITED COLOR POSSIBILITIES
Chromatics features an incredible range of shades including brilliant brunettes, vibrant reds and beautiful blondes, so your stylist can custom blend a Chromatics color that’s perfect for you.